Fill your protégé pipeline without the chase.
Maya talks to every applicant, qualifies them against your Farmers requirements, and books the interview — so you only meet candidates who are licensed, local, and ready to move forward.
You shouldn't interview 60 people to find 5.
Every Farmers agency owner knows the grind: job-board ads nobody reads, personal-lines-only applicants who can't write commercial, the licensed agents who ghost the first Zoom. Maya takes that whole front end off your plate.
Recruiting today
Recruiting with Maya
From job board to your calendar.
Follow one applicant down the path. Maya handles the first four steps automatically (in violet). The last two are where you and your team come in (in green).
1. Reaches out
A lead comes in — from Indeed, ZipRecruiter, a Discovery Data list, or your own export. Maya texts and emails within moments, personalized to who they are.
2. Shows them the role
They watch a short, Farmers-fluent video — the opportunity, the comp, what's expected — tailored to your district and office.
3. Lets them self-qualify
They fill out a job form — PNC or Life & Health, proximity to your office, why they're a fit. Maya already has the answers to the test.
4. Filters out the noise
Maya scores intent and license fit, then schedules the qualified ones automatically. You see who's engaged, who's licensed, and who's ready.
5. First interview
You (or a recruiter on your side who speaks Farmers) run a short Zoom — confirming licenses, the comp plan, and on-site expectations. Everything's already been covered, so it's a fast yes/no.
6. Make the call
You meet a candidate who already knows the opportunity, holds the licenses, and has been pre-checked. All that's left is deciding if they're right for your district.
Three kinds of candidates. One machine.
Whether you want a couple of dual-licensed agents a quarter or a steady stream of producers, you choose the level — and Maya runs a separate campaign tailored to each, so no lead goes untouched.
Neophytes
People who never pictured a career in insurance — until you open their mind to it. An endless supply, no cap, sourced from Indeed, Monster & CareerBuilder.
Nobody wakes up wanting to sell insurance. Bring them in the right way and they see it's the one product that never goes away.
1-License (PNC)
Producers who already hold general lines. A faster path, with custom messaging and a human recruiter backing every conversation.
The quicker the contact, the better. By the time they fill out the form, you already have the answers.
Dual-Licensed
Experienced agents at competitor carriers, told there's no path to ownership. Both licenses, ready to come straight in.
We use their own carrier's language against them — and show them the path they're told doesn't exist.
You pay for results, not software seats.
Simple and based on what you actually get — qualified candidates and the leads behind them. Scale up or down anytime, or run separate campaigns side by side.
Neophytes
High volume, faster delivery. Leads sourced by Maya.
- AI engagement & tracking
- Standard interest process
- Faster delivery
1-License Agent
Licensed producers with messaging built for your office.
- AI engagement & tracking
- Custom messaging & process
- Backed by a Farmers-fluent recruiter
2-License Agent
Dual-licensed, ready to come straight in, fully tailored.
- AI engagement & tracking
- Fully custom messaging & process
- Backed by a Farmers-fluent recruiter
AI-Sourced Neophytes
Fresh job-board applicants — active seekers, not old lists. Delivered in 7–10 business days.
Licensed Leads
COMING SOONTargeted Discovery Data licensed-agent lists for experienced-agent campaigns.
Starter plans — just to engage
Already have your own leads? Run them through Maya. Pricing reflects Maya conversing with each candidate.
| Plan | Leads / month | Price | Cost per lead |
|---|---|---|---|
| Starter | 100 | $100 / mo | $1.00 |
| Growth | 300 | $255 / mo | $0.85 |
| Scale | 500 | $375 / mo | $0.75 |
Special pricing available for agencies with higher lead volume. Discovery Data subscription billed separately for licensed campaigns.
A Farmers-fluent team behind every campaign.
Maya isn't a faceless tool. Real recruiting experience — built on systems that already put producers and agents into Farmers districts — shapes everything sent on your behalf.
Proven systems
Built on Farmers recruiting playbooks that already work in the field.
Tailored messaging
Different scripts for neophytes vs. experienced agents.
Video & slides
Short presentations that explain the opportunity clearly.
Carrier targeting
Reaches experienced agents at competitor carriers by name.
Tell us how many you want.
We'll handle the rest.
Give us the number of agents you want walking through your door each month — we'll reverse-engineer everything behind it.
Book a Call →